Publix New Year's Eve Campaign
Make Publix a destination for all of our customers’ holiday needs, no matter what their traditions include. Provide recipe inspiration and easy entertaining with convenient platters and products.
New Year's Eve social stories
Two versions of social stories and in-feed videos to help customers have a stress-free experience planning their holiday with online ordering for Delivery or Curbside Pickup or getting all their platters through in-store pickup – all of which helps make the holiday a more effortless experience.
New Year's Eve in-store POP
Two versions of in-store displays to inspire customers to make the most of New Year’s Eve and New Year’s Day. Providing a one-stop-shop experience and offering a variety of high-quality products to make it easy to get everything customers need for the holiday.
Digital display ads
Festive digital display ads driving customers to purchase Curbside, Delivery, and in-store pickup catering platters.
Email content blocks
Festive email content blocks driving customers to purchase Curbside, Delivery, and in-store pickup catering platters.
Window signs: store hours
Window signs for both Publix stores and Publix Liquors stores communicating the adjusted store hours for New Year’s Eve and New Year’s Day.
Solo email: store hours
Solo emails for Publix stores communicating the adjusted store hours for New Year’s Eve so that customers can plan accordingly.
